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The Nuffnang Innit Effect – A Mini Digg Effect?

Hey guys, for the past 24 hours (nearly) my post of a list of paid blogging networks was shown as some of the most popular posts in Nuffnang Innit. Being one of the most popular posts, even though it’s only the most popular in the last 24 hours and not all popular, I received a huge wave of traffic and readers from Nuffnang Innit. I call this wave of traffic the Nuffnang Innit effect and it is a really welcomed effect by me as it brings in a swarm of traffic and new visitors.

Nuffnang Innit is a blog aggregator by Nuffnang which works like Digg where members get to vote and decide which are the more popular posts and only open to Glitterati members. Nuffnang Innit is also frequently used to drive traffic to member blogs although the success of Nuffnang Innit as a means of traffic driving has been questionable until now. In this post is all the evidence you need of the Nuffnang Innit effect.

The top 10 last popular posts are shown in Innit’s homepage while the top 5 last popular posts are shown in the homepage of Nuffnang bloggers. My post got into the most popular in the last 24 hours within 4 hours of submission and was displayed both in the Nuffnang Innit frontpage and the homepage of Nuffnang’s bloggers. Not too bad right? :D

nuffnang innit most popular posts

See my post at the top there with 30 Nang’s.

The Nuffnang Innit effect brought me about 100 over visits within 24 hours. I never have gotten the Digg effect before, but it should resemble something like the Nuffnang Innit effect – only on a larger scale. You must admit that this is pretty good free traffic. Best of all, all this traffic originates from either Malaysia or Singapore. As you can see the average time on site is like pathetic, but then again I later found out that my posts permalink had changed and my visitors were getting a “not found” sign. What a waste of traffic, all thanks to Windows Live Writer which frequently posts my posts under a wrong timestamp as it doesn’t follow the TimeZone properly. Oh well. At least some of the visitors were enterprising enough to click on the paid blogging category and find the post. :)

Note: As the Nuffnang Innit effect usually lasts for about 24 hours (until it expires from the most popular in the last 24 hours category), I measure the Nuffnang Innit effect over 2 days, as I submitted quite late in the day, so the 24 hour period spills over to the next day. As the Nuffnang Innit effect also spills over the 24 hours period, some of this statistics in the picture might be an underestimate of the Nuffnang Innit effect. The statistics and figures might not be entirely accurate as it reflect some traffic from search engines and everything, but the main reason of the pictures is to show the dramatic increase in traffic due to the Nuffnang Innit effect on a macroscale and not a microscale.

google analytics nuffnang innit effect picture

See the spike in traffic?  From 20 visitors a day up to 80 visitors a day. 147 visits over 1 full day and another incomplete day (today).

Here are some more statistics of the Nuffnang Innit effect as seen by Reinvigorate . Look at the picture below, 76 from referred sites, about 70 of them from Nuffnang Innit and this only represents about 15 hours of the Nuffnang Innit effect.

reinvigorate nuffnang effect statistics

Yup, the Nuffnang Innit effect is good for site traffic.

Look at the 2 tallest columns here. That’s the Nuffnang Innit effect over a period of just 2 days (the 15th isn’t a complete day as today hasn’t ended. Which means it should reflect more).From this trending data view you can easily see the difference and the impact of the Nuffnang Innit effect.

nuffnang innit effect trending

Nuffnang Innit effect again at work here.

Nuffnang Innit does indeed drive traffic to your site, especially if your posts is one the most popular ones, even if only in the last 24 hours. As the Nuffnang Innit effect is quite large for smaller blogs like mine, I suggest to you to be a Nuffnang Glitterati member if only just to be able to use Innit and gain the full benefit of the Nuffnang Innit effect. :D

If you’re here from Innit, please Nang me now!

So all your Nuffnanger’s, what are your thoughts on the Nuffnang Innit effect?

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posted in Nuffnang | 1 comment | July 15th, 2008 | written by David Koh

I Finally Got Back My Nuffnang Glitterati Membership

As the title says, today when I logged into my Nuffnang account, I realise I got back my Nuffnang Glitterati membership. :) . Actually I had been checking every single day since I got dropped from Nuffnang Glitterati to see whether I had been reinstated into the program.

nuffnang glitterati

The yellow Glitterati words are so much more comforting then the normal member’s one.

Remember I told you about how Nuffnang replied my support email after just 4 hours? Well I sent them back a reply and they only replied after 2 days, which to me is still kind of acceptable. According to them, I had a piece of code that I had placed in my template from Blog2U. I check my template and sure enough, there was the code from Blog2U. Actually the code is just a tracking code, but I think the Nuffnang Crawler doesn’t even like that.

Nuffnang says that their crawlers automatically adds your blog which does not contain advertisements from any other advertisement network originating from South East Asia into the Nuffnang Glitterati club within 48 hours, however, I didn’t find this to be the case. It took me up to 4 days, which is 96 hours before I got reincluded into the program. Not entirely 96 hours, as I might have been reincluded a couple of hours before that but I didn’t see it, but still more or less there. So for all of you out there who are trying to get into the Glitterati club, don’t panic too much if it’s already been 48 hours but you still have not been reincluded as it too me up to 96 hours.

Hehe. One of the reasons I wanted to get back my Glitterati membersip so badly was because without it I won’t get to use Innit, Nuffnang’s “Digg”. It seems pretty useful, that’s why I’m experimenting with it. :D

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posted in Nuffnang, Paid Advertising | No comments>> | July 14th, 2008 | written by David Koh

I Got Dropped From Nuffnang Glitterati

Yesterday when I was trying to add a post to Innit, I got this error message, something about not being a Glitterati member. As most of you should know by now after I wrote about my thoughts on Nuffnang, Innit is a Glitterati only feature. Well, I logged into my Nuffnang account and found out that I really had my Glitterati account status taken away from me, I was quite surprised.

Needless to say, I immediately reviewed what changes I had made to my blog recently. I concluded that as my Glitterati status was only recently revoked, it must have been something that I did on my blog recently. So on on the 7th of July, the only changes I made was firstly add a Pepperjam Network banner, a ReviewMe banner and another image link to some website selling magazines. These banners are actually not advertisements, they are more like affiliate banners. Anyway, I have since removed the ReviewMe banner, but I left the Pepperjam Network banner and the image banner there.

Anyway, seeing that the Glitterati status meant a lot to me as the I’m starting to find Innit rather useful :D , I contacted Nuffnang with some questions and was quite delighted when they gave me such a quick reply (about 4 hours).

I sent them this:

Hello, I’m wondering how come I got pulled out from the Glitterati program just today. I know that Glitterati is an exclusive membership with bloggers without advertisements from any south east asia originating network, but as my site does not have any of them I really am puzzled. Also for your information, I only have one blog with Nuffnang, and is has been recieving traffic.

I haven’t taken out or added in any advertisements in recently too.

Please advice.

And they replied:

Hi David,
You’ve added in an ad unit that is from another blog advertising company based in Southeast Asia which conflicted your Glitterati status as our crawler read on 7-Jul-2008 06:53:27. Kindly remove the ad unit and your Glitterati status will be restored upon a few days.

Cheers,
Robb Chew
Blogger Relations Executive
Nuffnang Sdn Bhd
www.nuffnang.com.my

This email and any files transmitted with it are confidential and intended solely for the use of the individual or entity to whom they are addressed. If you have received this email in error please notify the system manager. This message contains confidential information and is intended only for the individual named. If you are not the named addressee you should not disseminate, distribute or copy this e-mail. Please notify the sender immediately by e-mail if you have received this e-mail by mistake and delete this e-mail from your system. If you are not the intended recipient you are notified that disclosing, copying, distributing or taking any action in reliance on the contents of this information is strictly prohibited.

I replied them once more with this:

Hello, thanks for your prompt reply. It is much appreciated. If I’m not wrong, the only 3 things I added to my website yesterday was a banner by Pepperjam Network, Review Me, and another link to someones website. I have taken down review me banner. Could you please check my site and tell me whether I have any South East Asia originating advertisements.

And could you tell me what exactly are the networks that originate from South East Asia. And we’re allowed to mention them right? Just not allowed to put the advertisements up right?

This is my blog’s address http://www.drett.com, if you could be so kind as to help me check.

I realy want to get the Glitterati status back, so please advice me as whatever is neccessary.
Thanks.

I’m sure some of you can practically feel how desperate I am to get back my Glitterati status back. If you’re not yet a Glitterati member, I suggest you try it out especially the use of Innit, as I find it is a good source of traffic from Malaysia. :D

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posted in Nuffnang, Paid Advertising | 2 comments | July 9th, 2008 | written by David Koh

My Review And Thoughts Of Nuffnang

nuffnang logo

Nuffnang is Asia’s first blog advertising community. Nuffnang was launched in February 2007 by Timothy Tiah and Cheo Ming Shen. Here are just some information and thoughts that I think would be useful for you guys who are thinking of joining Nuffnang.

OK. So I’ve been a member of Nuffnang for like about 20 days, and so far my current earnings is RM0.25 which I got from one CPC advertisement campaign by Digi. I haven’t gotten any cost per unique visitor advertisement campaigns yet though. Yea I know, compared to many bloggers out there, my blog’s traffic is nothing and I earn peanuts. Hey, but for me it’s a start :)

nuffnang earnings

Nuffnang provides basic analytics information on traffic to your site, however, if you’re a stat junkie like me, the traffic information provided is TOOOO little. But hey, it’s still better than nothing, because at least they do tell you things like keywords your visitors used to find your site and what countries they come from. As you can see below, the stats aren’t real time as the statistics for today are delayed by an hour. On the bottom left corner you should be able to see some stars. Those stars are an indicator of how well your advertisements perform in an advertisement campaign based on click through ratio (CTR). I have 3 stars, pretty good :) .

nuffnang analytics

Below is a picture of the control panel. When you click the more button (the small green one) the control panel flips over to reveal a few more options such as adding a blog, your polls and adding advertisements. The yellow band thingy you see is the Happy-O-Meter option which is supposedly to be used in a certain type of advertisement campaign. However, if you haven’t received a campaign that uses it, you still can post the Happy-O-Meter on your blog, just that you won’t earn anything from it.

nuffnang control panel

Anyway, below are some information I believe you should know about Nuffnang.

What Kind Of Advertisements Do They Serve?

  • Cost Per Click Advertisements – Any blogger registered with Nuffnang is eligible to run CPC advertisement campaigns. You get paid each time an advertisement is click, and your earnings appear at the end of the week. Cost Per Unique Visitor Advertisements get priority of Cost Per Click advertisements, meaning if there are Cost Per Unique Visitor advertisements, you’ll get them instead of CPC advertisements. A good thing too, as Cost Per Unique Visitor advertisements usually earn more than CPC advertisements.
  • Cost Per Unique Visitor Advertisements – To run these kind of advertisements, you first have to get picked by an advertiser to run an advertisement campaign. Earnings for Cost Per Unique Visitor Advertisements are based on the number of unique visitors to a blog while an advertisement campaign is being run. You need to have 20 unique visitors a day to be eligible to  run cost per unique visitor advertisement campaigns, however, I have ran an advertisement campaign before without actually getting 20 unique visitors a day.
  • Advertorials - Advertorials is when a particular blogger is paid to write about an advertiser’s product in his/her blog. The blogger will be paid per post because of its better reach. To be able to get Advertorials for you blog, you must be a glitterati member. To date, I haven’t recieved a single Advertorial from Nuffnang, but I guess it’s just because my blog so far still doesn’t qualify.

Glitterati?

The Glitterati program is Nuffnang’s loyalty program which rewards bloggers loyalty to Nuffnang. Glitterati is a status given to exclusive Nuffnang bloggers. An exclusive nuffnang blogger here means a blogger that has no advertisements from any other advertisement network that originates from South East Asia on his blog. To be come a Glitterati Nuffnang member, you just have to wait for about 48 hours or until the the Nuffnang crawlers crawl your page and determine whether you have any other advertisement from advertisement networks originating from South East Asia, if you don’t have, then you automatically become a Glitterati member.

Here are some benefits of being a Glitterati member:

  • Payment Rates for both Cost Per Unique Visitor and Cost-Per-Click – According to Nuffnang, Glitterati members earn more as they have a higher payment rate for Glitterati advertisements when compared to non-Glitterati advertisements. (CPC advertisemetns for Glitterati members has a minimum of $0.25 per click while for non-Glitterati members it is $0.15 per click ; Glitterati CPM advertisements get 20% to 50% higher than current blog income while non-Glitterati get 20% to 50% lower than Glitterati income)
  • Payment Terms  - Nuffnang will use it’s cash reserves to pay off Glitterati members for advertising campaigns that Nuffnang has not been paid for yet. This translates to a faster payout time for Glitterati members and non-Glitterati members.(30 days from end of month requested for Glitterati members and 60 days from end of month requested for non-Glitterati members)
  • Advertorial Opportunities – Advertorials are ones that earn bloggers the most money. Each Advertorial can earn a blogger from $50 to $1500, not including freebies that sometimes come with Advertorials. Advertorial opportunites have recently been restricted to Glitterati members only.
  • Community Events – Nuffnang from time to time organises community events, from free movie screenings to lunch meet-ups. Spaces allocated for these events are 70% for exclusive Nuffnang members and any guest they bring a long and 30% for non-exclusive Nuffnang members.
  • Contests – Nuffnang has been known to organize contests where a blogger can win anything from free meals to mobile phones. 70% of the prizes are allocated for Glitterati members while 30% of the prizes are allocated for non-Glitterati members.
  • Innit - Innit is a tool developed and hosted by Nuffnang to add the additional service of driving traffic to any Nuffnang blog. Nuffnang Innit is a bit like Digg, so those Nuffnang members who uses Digg will find this tool easy to use. I haven’t tried this yet, but trust me, the idea of getting more traffic to my blog makes me happy :D

With this kind of benefits, I have decided to only show Nuffnang advertisements on my blog and stop experimenting with Advertlets advertisements on my blog so that I can remain a Glitterati member. Anyway, even if they din’t have a loyalty program, I would still be showing Nuffnang advertisements as their advertisement campaigns have earned me a significantly higher amount of money than Advertlets normal CPM advertisements. For your information, Advertlets has launched it’s own loyalty program called TITAN, and so in the future I just might defect to Adverlets. Hehe.

Miscellaneous Information:

Well, if you’re from Malaysia, you get paid in Ringgit, and if you’re from Singapore, you get paid in Dollars. The minimum payout is either 50 Dollars or 50 Ringgit. You have to pay 1 Dollar or Ringgit transaction fee when you cashout. Nuffnang also has widget ads and polls for you to make use of on your blog. Look, I have a poll from Nuffnang on my sidebar, click on it to see how it works. Hehe.

This is Nuffnang guys. If you want to find out more, here is its homepage.

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posted in Nuffnang, Paid Advertising | 4 comments | July 7th, 2008 | written by David Koh

Nuffnang Unveils Happy-O-Meter

Nuffnang, asia’s first blog advertising community has unveiled has launched it’s first widget advertisement called the Happy-O-Meter. The widget ad has the ability to show your readers your mood, how happy or unhappy you are and the reason you are feeling that way. It even calculates whether you’re averagely happy or unhappy.

nuffnang happy-o-meter widget ad

The widget ad is supposed to be used in Happy-O-Meter campaigns. Even though you have not been assigned a Happy-O-Meter campaign, Nuffnang allows it’s bloggers to put make use of the Happy-O-Meter widget on their site. However, bloggers who place the widget on their site without a campaign will not recieve any earnings from it.

What do you think guys, do you think I should try it here?

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posted in Nuffnang, Paid Advertising | No comments>> | June 30th, 2008 | written by David Koh



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